Hosts

Erica Wright has never been afraid to take a leap. She began her career in Miami in 2006 in direct sales, learning fast how to grow teams, motivate people, and hit ambitious goals. By 2008, she took her first big international risk—moving to England to expand operations across the U.K. There, she managed 25 sales managers and trained staff across 25 offices, opening new locations and proving her ability to scale businesses on a global stage.

In 2014, Erica returned to the U.S. and found her way into real estate. What started as a new chapter quickly grew into a calling. Today she serves as Chief Operating Officer at VRA Realty, where she’s helped the brokerage grow from under 100 agents to a thriving, multi-office firm with an ambitious vision: creating 100 accredited investors through real estate. She also oversees affiliated entities spanning property management, lending, and investment funds, bringing her trademark mix of systems, strategy, and people-first leadership to everything she touches.

Erica’s story doesn’t stop at business. In 2023, she founded Steven’s Wings: Global Youth Adventures in memory of her brother, creating opportunities for underserved youth to travel the world. And in 2025, she and her husband Jeff made their boldest move yet: relocating to Mérida, Mexico with six suitcases and their cat Leo. Their experiences abroad—equal parts adventure, chaos, and questionable decisions—became the inspiration for their podcast This Might Be a Bad Idea, where they share what it really looks like to uproot your life and start fresh.

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Jeff Mascaro is no stranger to reinvention—or to telling it like it is. With more than two decades of experience in business development, sales, and digital marketing, he’s partnered with over a thousand businesses to help them grow through smarter strategies, sharper messaging, and a whole lot of persistence. From early days in TV and print advertising to running his own creative agency, Jeff has built a career on connecting with people, understanding what they need, and delivering results that matter.

A Philadelphia native, Jeff has worn plenty of hats: account executive, sales strategist, digital marketing consultant, and founder of Golden East Creative. He’s led campaigns that boosted conversion rates by 75%, spearheaded CRM implementations, and delivered sales increases in record time. But ask him, and he’ll tell you his favorite title is the one that can’t fit on a résumé: husband to Erica, co-conspirator in questionable life choices, and storyteller on This Might Be a Bad Idea.

In 2025, Jeff and Erica packed up their life in Pennsylvania—six suitcases, one cat, and zero clear plan—and started over in Mérida, Mexico. Now, he shares the highs, lows, and hilarious in-betweens of expat life on the podcast. Jeff’s style is sarcastic, witty, and sometimes skeptical, balancing Erica’s big-picture energy with his own grounded humor. Together, they turn their everyday chaos into stories listeners can laugh at, learn from, and maybe even relate to.

When he’s not podcasting or brainstorming the next big marketing idea, Jeff serves as a board member f…Read More